{"id":287,"date":"2024-02-26T16:13:05","date_gmt":"2024-02-26T15:13:05","guid":{"rendered":"http:\/\/ooh.urbanvision.com\/?post_type=progetto&#038;p=287"},"modified":"2025-02-04T17:54:54","modified_gmt":"2025-02-04T16:54:54","slug":"scatola-la-prima-performance-3d-globale-outdoor","status":"publish","type":"progetto","link":"https:\/\/ooh.urbanvision.com\/it\/progetto\/scatola-la-prima-performance-3d-globale-outdoor\/","title":{"rendered":"Scatola, la prima performance 3D globale outdoor"},"content":{"rendered":"<h3 class=\"p1\">Il 20 Gennaio 2022 \u00e8 stato lanciato a livello globale il nuovo singolo <em>Scatola<\/em>\u00a0di Laura Pausini.<\/h3>\n<p class=\"p1\">In occasione di questo importante lancio, l\u2019artista era alla ricerca di un\u2019attivit\u00e0 per il lancio <b>dal respiro internazionale<\/b>, che trasmettesse un forte impatto emotivo. Per rispondere alla richiesta, Urban Vision ha proposto una<strong>\u00a0performance digitale outdoor<\/strong>, che sfruttasse sui maxi led l\u2019animazione 3D, l\u2019ultimo grande trend che, partito dai paesi asiatici, ha travolto tutto il mondo DOOH, creando effetti visivi di grande impatto.<\/p>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" title=\"Urban Vision con Laura Pausini - International 3D Performance\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/FpqcYtDOEVw?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>E\u2019 stata avviata, quindi, un\u2019attivit\u00e0 di scouting a livello nazionale e internazionale delle location pi\u00f9 efficaci e interessanti per l\u2019artista, definito il timing e il palinsesto dei contenuti per le attivit\u00e0 sulle varie location, e coordinato, supportato e controllato l\u2019operazione in tutte le sue fasi operative su Roma, Milano, Madrid, Parigi, New York, Miami, Brasilia, Citt\u00e0 del Messico.<br \/>\nGrazie all\u2019azione su scala globale, Urban Vision ha reso possibile la performance\u00a0<strong>in contemporanea<\/strong>\u00a0nelle piazze delle pi\u00f9 importanti citt\u00e0 del mondo, raggiungendo i fan nei punti pi\u00f9 nevralgici e creando un impatto senza precedenti.<\/p>\n","protected":false},"featured_media":2038,"template":"","class_list":["post-287","progetto","type-progetto","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Scatola, la prima performance 3D globale outdoor - Urban Vision<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ooh.urbanvision.com\/it\/progetto\/scatola-la-prima-performance-3d-globale-outdoor\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scatola, la prima performance 3D globale outdoor - Urban Vision\" \/>\n<meta property=\"og:description\" content=\"Il 20 Gennaio 2022 \u00e8 stato lanciato a livello globale il nuovo singolo Scatola\u00a0di Laura Pausini. 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