Overview
With the introduction of Yubiqa, Urban Vision expands its reach beyond urban borders, entering the dynamic sector of Transit Media. This new communication platform, born from collaboration with leading companies in the transportation sector, opens up unprecedented possibilities to reach a broad and dynamic audience, offering immersive, sustainable, and digital communication solutions.
Yubiqa is the new communication platform born from the agreement between Urban Vision and Aeroporti di Roma.
The monitors are positioned at the boarding gates with a schedule that guarantees a high frequency of exposure: the placement of the installations accompanies passengers on their journey through the different areas of the two airports.
The new communication platform emerges from the agreement between Urban Vision and Ad Moving, a company of the Autostrade per l’Italia Group. Thanks to Yubiqa, Urban Vision extends from the city to the super-urban dimension with a complementary offer and new immersive, sustainable, and digital communication solutions capable of reaching over 410 million consumers per year.
